Michael Abramov builds Scryon, AI-powered B2B event intelligence for sales and marketing teams. He writes about conference prospecting, event-led growth, and turning trade shows into pipeline.
Before Scryon, Michael spent years watching revenue teams treat conferences as a calendar event instead of a pipeline system: pick a show, print badges, hope the right buyers walk by. Scryon exists to reverse that – discover which events actually match your ICP, score the companies and people on the floor, and run outreach before calendars fill up. On this blog he shares the playbooks behind that motion: exhibitor research, attendee scoring, pre-event sequences, and post-show attribution.
Explore the Scryon platform, pricing, and the full blog for conference prospecting guides. Browse upcoming shows in the event directory.
Recent posts
- Networking at Events Without Being Pushy
- What Is Target-Account Density?
- The Day-of-Event Execution Playbook for Sales Teams
- Real-Time Event Alerts in Slack: A Practical Workflow
- A Rep Event Itinerary Template That Leaves Room to Work
- A HubSpot Workflow for Event Prospecting
- How to Actually Read an Attendee List
- Foresight AI Chat: Practical Event Research Use Cases
- Enriching Your CRM With Event Data
- Credit Top-Ups vs. a Custom Plan: Which Fits You?
- 10 Questions to Ask an AI Event Assistant
- Top 10 Robotics Conferences in 2026