Conference Intelligence

HITEC 2027

Jun 28, 2027 – Jul 1, 2027Orlando Florida, USA

Major hospitality technology event that brings together industry experts and resources

Hospitality TechHITEC 2027 cover image

Conference Summary

Description

HITEC is the hospitality industry’s largest annual technology exposition and conference, produced by HFTP, bringing thousands of hotel and hospitality technology professionals together for vendor exhibits, product demos, and education. The event focuses on practical technology solutions for property operations, revenue, guest experience, cybersecurity, and emerging topics like AI, and typically takes place in mid‑June at a rotating U.S. host city.

Topics

Property managementRevenue managementPaymentsGuest experienceAI / Machine learningCybersecurityDistribution & OTAData analyticsIoT / Guestroom tech

Target audience

Hotel owners / executives (CEO, COO), General managers, Chief technology officers / IT directors, Revenue managers / directors of revenue, Operations managers, Finance / accounting leaders, Procurement / purchasing managers, Vendors and solution providers

Who should attend

Hospitality technology buyers and decision makers (hotel IT leaders, revenue and operations executives) and vendor representatives looking to demo, evaluate, or sell hospitality technology solutions and network with industry peers.

Who might not be a fit

General consumers, travel hobbyists, or professionals not involved in hospitality operations or technology purchasing; those seeking purely academic conferences without vendor exhibits.

Key value props

  • World’s largest dedicated hospitality technology exposition with hundreds of vendors on a large exhibit floor
  • Deeply focused educational program and workshops tailored to hotel tech, operations, finance, and strategy
  • High-value networking with hotel executives, technology buyers, and industry peers
  • Hands-on demos, innovation labs and focused pavilions (AI, workforce, payments, etc.) for product evaluation
  • Direct access to vendor decision makers and purchasing opportunities in a condensed timeframe

Conference Insights

What to expect

Top signals

  • Hospitality
  • Business services
  • Retail
  • Cloud infrastructure
  • Data collection & internet portals
  • Custom software & it services
  • Healthcare
  • Crm
  • Education
  • Telecommunications
  • Manufacturing
  • Government
  • Cybersecurity
  • Technology
  • Software
  • Professional services

Companies by headquarters

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